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Additionally, in speed-dating events where the characteristics of the daters varied much more, most participants did not follow up with any of their matches.Results observed in the world of online dating support this finding.

Decisions, Decisions Traditional dating can seem haphazard, contingent on seemingly minor details such as whether you signed up for the right yoga class or patronized the same bar as your future love interest.Online dating, too, has its drawbacks, requiring hours to sift through profiles and craft careful introductory e-mails before arranging to meet in person.They make split-second decisions on matters of the heart, creating a pool of information on one of the more ineffable yet vital questions of our time—how we select our mates.The concept of rapid-fire dating has gained tremendous popularity, spreading to cities all over the world.It sounds simple, but each variable in the design of the event can affect the daters’ outcomes.

In spite of maxims about so many fish in the sea, for example, recent research tells us that the heart prefers a smaller pond.These rules of thumb are evolutionarily adaptive, however, and not necessarily a bad thing.Millions of years of experimentation with different heuristics, conducted in a range of environments, have led us to learn which ones are most effective.Even if meet-and-greet matching events might seem like the most efficient way to comb through many options at once, a wealth of data reveals that the context in which we make a choice weighs heavily on the outcome.Speed-dating events can promote a particular decision-making style that might not always work in our favor.Know Your Environment One problem with both speed dating and online dating may arise from how we hunt for the things we want.